When was Marsello founded?

Marsello was founded in 2012 and raised its 1st funding round 9 years after it was founded.

Where is Marsello located?

Marsello is headquartered in Wellington, New Zealand.

Who is the current CEO of Marsello?

Brent Leonard Spicer of Marsello.

Which legal entities is Marsello associated with?

Marsello is associated with Marsello Limited.

How many employees does Marsello have?

As of Jun 30, 2026, the latest employee count at Marsello is 47.

Is Marsello a funded company?

Marsello is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Jan 19, 2021.

When was the latest funding round of Marsello?

Marsello's latest funding was a $***** Seed round on Jan 19, 2021, with participation from 1 investor.

Where does Marsello rank among its competitors?

Marsello ranks 50th amongst 546 active competitors, of which 118 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Leap, which secured $300K in Feb, 2026.

Who are the top competitors of Marsello?

Marsello's top competitors include Upside, Bluecore and Quotient. Among them, Leap secured the most recent funding round in February, 2026.

Marsello - 2026 Company Profile, Team, Funding & Competitors

Company Details

Marsello offers cloud-based industry specific retail marketing solutions. The platform enables businesses of retail and eCommerce industries helps in running marketing campaigns to engage customers. The company offers omnichannel experience and drives email, SMS and loyalty programs for increasing individualised customer experiences, and helps in enhancing industry growth. Some of the clients include CIN7, BIG commerce, Vend and others.

Website: www.marsello.com/
Social
Email ID: *****@marsello.com

Key Metrics

Founded Year

2012

Location

Wellington, New Zealand

Stage

Seed

Latest Funding Round

Seed, Jan 19, 2021, $*****

Investors

Trestle Partner & 4 more

Ranked

50^th among 546 active competitors

Employee Count

47 as on Jun 30, 2026

Similar Companies

Upside & 790 more

View Marsello's full profile

Marsello is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Marsello Limited CIN: 3967720 , New Zealand, Active	Aug 20, 2012	-	2 (As on Apr 30, 2022)

Marsello has raised funding over 1 round. Its latest funding round was a Seed round on Jan 19, 2021 for $*****. 1 investor participated in its latest round. Marsello has 5 institutional investors.

Here is the list of recent funding rounds of Marsello:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 19, 2021	7297654	Seed	3506869	8073691	7739288	2389158

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View details of Marsello's funding rounds and investors

The founders of Marsello are Brent Leonard Spicer, Brady Allan Thomas and Matt Thomas.

Here are the details of Marsello's key team members:

Brent Leonard Spicer: Former Co-Founder & CEO of Marsello and founder of 2 other companies, Promptly and Collect. They serve on the board of 1 company.
Contact Info: 1 email address
Brady Allan Thomas: Co-Founder & CPO of Marsello. They serve on the board of 1 company.
Contact Info: 1 email address
Matt Thomas: Former Co-Founder & CPO of Marsello and founder of 1 other company.

Marsello's Board of Directors

Marsello's board has 7 active members. Brent Leonard Spicer and Brady Allan Thomas are part of team and David Fite, Paula Jackson, Aaron Bhatnagar, Matthew David Thomas and Peter Ronald Biggs are independent board members.

Here is the list of Marsello's board of directors:

Name	Type	Representing	Status	Duration
Brent Leonard Spicer	Team	-	Current	13y 10m
Brady Allan Thomas	Team	-	Current	13y 10m
David Fite	Independent board member	-	Current	8y 8m
mgtgfsw	Independent board member	-	Current	6y 5m
uzcdzdo	Independent board member	-	Current	8y 8m
hb{tz{k	Independent board member	-	Current	2y 6m
zh{pxgn	Independent board member	-	Current	1y 7m

View details of Marsello's Founder profiles and Board Members

Marsello's employee count trend

Marsello has 47 employees as of Jun 26. Here is Marsello's employee count trend over the years:

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Top competitors of Marsello include Upside, Bluecore and Quotient. Here is the list of Top 10 competitors of Marsello, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Upside 2016, Washington, DC (United States), Series D	Provider of promotion management and cashback solutions to retailers	$250M	General Catalyst, Vista Equity Partners & 16 others	78/100
2nd	Bluecore 2013, New York City (United States), Acquired	Provider of automated personalized trigger-based email marketing	$263M	Georgian, Norwest & 12 others	75/100
3rd	Quotient 1998, Cincinnati (United States), Acquired	Platform offering ad campaign management software	$250M	Marshall Wace, Triangle Peak Partners & 6 others	68/100
4th	Index (acquired by Stripe) 2012, San Francisco (United States), Acquired	Payment solutions and personalized marketing to offline retailers	$26M	AIMCo, General Catalyst & 6 others	65/100
5th	Purple 2012, Oldham (United Kingdom), Acquired	Provider of guest WiFi solutions with analytics, CRM, and marketing tools	$20.8M	BOOST&Co, BGF & 6 others	65/100
6th	Zenput 2011, San Francisco (United States), Acquired	Platform offering software for mobile sales data collection	$47M	Golub Growth, Jackson Square Ventures & 4 others	63/100
7th	Adentro 2012, San Francisco (United States), Series C	Cloud based platform offering software for WiFi marketing	$107M	First Round Capital, 8VC & 16 others	62/100
8th	Antavo 2011, London (United Kingdom), Series A	Loyalty and contest software for e-commerce and retail brands	$10M	Euroventures, Innovation Nest & 10 others	61/100
9th	AppCard 2011, New York City (United States), Series B	Personalized loyalty marketing platform for retail, grocery, and brands	$26.5M	PLDT, Mosaic Ventures & 4 others	61/100
10th	Leap 2018, New York City (United States), Series D	Omnichannel and branding solutions for retail stores	$198M	Costanoa, Owl Ventures & 14 others	59/100
50th	Marsello 2012, Wellington (New Zealand), Seed	Cloud-based industry specific retail marketing solutions	-	Trestle Partner, Partners For Growth & 3 others	45/100