mFaaS - About the company
mFaaS is an unfunded company based in Gurugram (India), founded in 2018 by Anuj Kumar and Anuj Sohum. It operates as a Provider of mobile ad fraud detection and analytics platform. mFaaS has not raised any funding yet. The company has 125 active competitors, including 16 funded and 15 that have exited. Its top competitors include companies like DoubleVerify, Integral Ad Science and Zefr.
Company Details
Provider of mobile ad fraud detection and analytics platform. This platform identifies fraudulent traffic in real time, utilizing sophisticated machine learning algorithms. It offers customizable dashboards providing key insights into mobile traffic and potential fraudulent sources. The technology employs multi-level quality checks across campaigns, ensuring accuracy and reliability. The platform helps optimize return on investment by preventing ad fraud.
- Website
- mfaas.com
- Email ID
- *****@mfaas.com
- Phone Number
- +91 **********
- Registered Address
- A47 Lower Ground Floor, Off Amar Bhawan Hauz Khas, New Delhi, South Delhi, New Delhi, Delhi, India, 110016
Key Metrics
Founded Year
2018
Location
Gurugram, India
Stage
Unfunded
Ranked
32nd among 125 active competitors
Employee Count
255 as on Jan 31, 2025
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Legal entities associated with mFaaS
mFaaS is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
AFFLE 3I LIMITED CIN: L65990DL1994PLC408172 , India, Active | Aug 18, 1994 | ₹1,000+ Cr (As on Mar 31, 2025) | 264 (As on Mar 01, 2026) | |
MFA CIN: 927743591 , France, Active | Apr 18, 2024 | - | - | - |
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mFaaS's funding and investors
mFaaS has not raised any funding rounds yet.
mFaaS's founders and board of directors
Founder? Claim ProfileHere are the details of mFaaS's key team members:
- Anuj Kumar: Co-Founder of mFaaS and founder of 2 other companies, Newton and Affle. They serve on the boards of 2 companies.Contact Info: 2 email addresses and 1 phone number
- Anuj Sohum: Co-Founder & CEO of mFaaS. They serve on the board of 1 company.
mFaaS's Board of Directors
mFaaS's board has 10 active members. Anuj Kumar and Anuj Sohum are part of team and Vipul Kedia, Vivek Narayan Gour, Bijynath, Mei Theng Leong, Sumit Mamak Chadha, Elad Shmuel Natanson, Noelia Amoedo Casqueiro and Lay See Tan are independent board members.Here is the list of mFaaS's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 20y 5m | |
Team | - | Current | 20y 5m | |
Independent board member | - | Current | 4y 0m | |
dpvyehk | Independent board member | - | Current | 8y 5m |
vkekei{ | Independent board member | - | Current | 1y 1m |
pytqroa | Independent board member | - | Current | 6y 1m |
dufzaqh | Independent board member | - | Current | 1y 5m |
{uilebb | Independent board member | - | Current | 1y 3m |
gluowyc | Independent board member | - | Current | 4y 4m |
ttjl{fy | Independent board member | - | Current | 6y 1m |
View details of mFaaS's Founder profiles and Board Members
mFaaS's employee count trend
mFaaS has 255 employees as of Jan 25. The total employee count is 9.0% lower than what it was in Jan 24. Here is mFaaS's employee count trend over the years:
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mFaaS's Competitors and alternates
Top competitors of mFaaS include DoubleVerify, Integral Ad Science and Zefr. Here is the list of Top 10 competitors of mFaaS, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | DoubleVerify 2008, New York City (United States), Public | Provider of media effectiveness platform utilising measurement data and dynamic optimisation | $396M | 75/100 | |
2nd | Integral Ad Science 2009, New York City (United States), Acquired | AI powered ad fraud detection software | $80.8M | 72/100 | |
3rd | Zefr 2009, Los Angeles (United States), Series B | Provider of AI-powered content classification and brand suitability solutions | $36.2M | 62/100 | |
4th | Pixalate 2011, Santa Monica (United States), Series B | Provider of ad fraud protection and compliance analytics platform | $22.7M | 56/100 | |
5th | Provider of platform protecting marketing from fraud and security risks | $7.9M | 55/100 | ||
6th | Traffic Guard 2016, Perth (Australia), Series A | Platform offering ad fraud detection software | $6.5M | - | 50/100 |
7th | Adelaide 2020, New York City (United States), Seed | Provider of media quality measurement to improve advertising campaign performance | $8.4M | 46/100 | |
8th | Confiant 2013, New York City (United States), Series A | Ad security and quality platform protecting against malicious online attacks | $4.1M | 45/100 | |
9th | ClearTrust 2017, Bengaluru (India), Seed | Platform offering ad fraud detection software | $2.11M | 45/100 | |
10th | Provider of digital advertising traffic validation and brand safety software | - | 45/100 | ||
32nd | Provider of mobile ad fraud detection and analytics platform | - | - | 30/100 |
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mFaaS's Investments and acquisitions
mFaaS has made no investments or acquisitions yet.
Reports related to mFaaS
Here is the latest report on mFaaS's sector:
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