When was MyBuys founded?

MyBuys was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Where is MyBuys located?

MyBuys is headquartered in San Mateo, United States.

How many employees does MyBuys have?

As of Jul 31, 2026, the latest employee count at MyBuys is 44.

Is MyBuys a funded company?

MyBuys is a funded company, having raised a total of $41.5M across 8 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Feb 2007.

When was the latest funding round of MyBuys?

MyBuys' latest funding was a $***** Venture Debt round on Oct 17, 2013, with participation from 1 investor. Its primary sector is E-Commerce Enablers. In United States, the E-Commerce Enablers sector has seen $772M in funding in 2026 to date.

Where does MyBuys rank among its competitors?

MyBuys ranks 203rd amongst 1335 active competitors, of which 232 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Bluecore, which secured $24.9M in Oct, 2024.

Who are the top competitors of MyBuys?

MyBuys' top competitors include Klaviyo, Bluecore and Blueshift. Among them, Bluecore secured the most recent funding round in October, 2024.

MyBuys - 2026 Company Profile, Funding & Competitors

Company Details

MyBuys offers cross-channel personalization for retailers. Features optimized display advertising for new and dormant shoppers, customized email marketing fine-tuned for audience selection, content and timing, and real-time website personalization. Automates and delivers billions of targeted offers each day using an Active Shopper Database comprised of the behaviors and purchase intent of 250 million consumers.

Website: mybuys.com
Social

Key Metrics

Founded Year

2006

Location

San Mateo, United States

Stage

Acqui-Hired

Total Funding

$41.5M in 8 rounds

Latest Funding Round

Venture Debt, Oct 17, 2013, $*****

Investors

Rho Capital Partners & 3 more

Ranked

203^rd among 1335 active competitors

Employee Count

44 as on Jul 31, 2026

Investment & Acquisitions

Veruta

Similar Companies

Klaviyo & 1610 more

View MyBuys' full profile

MyBuys is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
MyBuys Inc CIN: 10565787 , United States, Active	Dec 31, 2005	-	117 (As on Dec 31, 2014)	-

MyBuys has raised a total funding of $41.5M over 8 rounds. Its first funding round was on Feb 2007. Its latest funding round was a Venture Debt round on Oct 17, 2013 for $*****. 1 investor participated in its latest round. MyBuys has 4 institutional investors.

Here is the list of recent funding rounds of MyBuys:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 17, 2013	8302655	Venture Debt	5233178	8559048	2382049	1428459
Mar 18, 2013	2487070	Series C	6585310	1331207	7155913	5328822
Mar 02, 2011	3949150	Series C	2080263	4046835	Rho Capital Partners	Lightspeed Venture Partners & 1 more

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View details of MyBuys's funding rounds and investors

MyBuys' employee count trend

MyBuys has 44 employees as of Jul 26. Here is MyBuys's employee count trend over the years:

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Top competitors of MyBuys include Klaviyo, Bluecore and Blueshift. Here is the list of Top 10 competitors of MyBuys, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Klaviyo 2012, Boston (United States), Public	SaaS-based e-mail marketing software solutions for e-commerce businesses	$778M	Astral Capital, Summit Partners & 24 others	82/100
2nd	Bluecore 2013, New York City (United States), Acquired	Provider of automated personalized trigger-based email marketing	$263M	Georgian, Norwest & 12 others	73/100
3rd	Blueshift 2014, San Francisco (United States), Acquired	AI-enabled marketing automation platform	$57.6M	Storm Ventures, Nexus Venture Partners & 18 others	73/100
4th	Rokt Technologies 2012, United States, Series E	Personalized marketing tools for e-commerce businesses	$488M	TDM Growth Partners, Moelis & Company & 21 others	73/100
5th	Riskified 2013, New York City (United States), Public	AI-based payment fraud prevention solutions for e-commerce solution	$232M	Founder Collective, Genesis Partners & 21 others	73/100
6th	CommerceIQ 2012, Mountain View (United States), Series D	Provider of unified AI platform for retail ecommerce sales and optimization	$196M	SoftBank Vision Fund, Shasta Ventures & 6 others	71/100
7th	Signifyd 2011, Palo Alto (United States), Series E	Provider of fraud prevention and payment validation for online retailers	$394M	Resolute Ventures, Owl Rock & 30 others	70/100
8th	Attentive Mobile 2016, New York (United States), Series E	AI based conversational marketing solutions for ecommerce businesses	$1.03B	Coatue, IVP & 33 others	70/100
9th	Magnetic 2008, New York City (United States), Acquired	Search retargeting platform	$47.8M	Edison Partners, CRV & 14 others	69/100
10th	Bango 1999, Cambridge (United Kingdom), Public	Provider of marketing solutions for e-commerce businesses	-	Origin Capital, ET Capital & 5 others	68/100
203rd	MyBuys 2006, San Mateo (United States), Acqui-Hired	Cross-channel personalization solution for online retailers	$41.5M	Lightspeed Venture Partners, NXT Capital & 2 others	37/100