When was Berlin Brands Group founded?

Berlin Brands Group was founded in 2005 and became a unicorn in 2021, reaching the milestone in 16 years. It raised its 1st funding round 10 years after its incorporation.

Where is Berlin Brands Group located?

Berlin Brands Group is headquartered in Berlin, Germany. It is registered at Wallstraße 16 10179 Berlin.

Which legal entities is Berlin Brands Group associated with?

Berlin Brands Group is associated with Berlin Brands Group Holding Gmbh and 1 other.

How many employees does Berlin Brands Group have?

As of May 31, 2026, the latest employee count at Berlin Brands Group is 434.

Is Berlin Brands Group a funded company?

Berlin Brands Group is a funded company, having raised a total of $800M across 5 funding rounds to date. The company's 1st funding round was raised for an undisclosed amount in a PE round on Jun 15, 2015.

How much is Berlin Brands Group worth?

The latest valuation of Berlin Brands Group is $1.2B as of Nov 19, 2021.

When was the latest funding round of Berlin Brands Group?

Berlin Brands Group's latest funding was a $100M PE round on Nov 19, 2021, with participation from 1 investor. Its primary sector is E-Commerce Enablers. Globally, the E-Commerce Enablers sector has seen $2.05B in funding in 2026 to date.

What is the annual revenue of Berlin Brands Group?

Annual revenue of Berlin Brands Group is between €100M and €500M as on Dec 31, 2020

Is Berlin Brands Group a E-Commerce Enablers company?

The primary sectors of Berlin Brands Group are E-Commerce Enablers and Brands Tech.

Where does Berlin Brands Group rank among its competitors?

Berlin Brands Group ranks 13th amongst 116 active competitors, of which 60 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was GlobalBees, which secured $23.4M in Apr, 2025.

Who are the top competitors of Berlin Brands Group?

Berlin Brands Group's top competitors include Thrasio, THG and Evenflow. Among them, GlobalBees secured the most recent funding round in April, 2025.

Berlin Brands Group - 2026 Company Profile, Team, Funding, Competitors & Financials

Berlin Brands Group is a late stage company based in Berlin (Germany), founded in 2005 by Natasha Singh. It operates as a Brand of consumer products. Berlin Brands Group has raised $800M in funding from Ardian and Bain Capital, with a current valuation of $1.2B. The company has 116 active competitors, including 60 funded and 13 that have exited. Its top competitors include companies like Thrasio, THG and Evenflow.

Sectors and market segments that Berlin Brands Group operate in

Berlin Brands Group serves in the Retail market segments.The primary business model of Berlin Brands Group are:

Company Details

Brand of consumer products. It uses the direct-to-consumer approach to develop, construct, purchase, and expand brands. It manages and promotes companies across the marketplace, price comparison sites, search engines, and more. It creates, builds, buys, and scales consumer brands.

Website: berlin-brands-group.com
Social
Email ID: *****@go-bbg.com
Phone Number: +49 **********
Registered Address: Wallstraße 16 10179 Berlin

Key Metrics

Founded Year

2005

Location

Berlin, Germany

Stage

Late Stage

Total Funding

$800M in 5 rounds

Latest Funding Round

PE, Nov 19, 2021, $100M

Post Money Valuation

$1.2B as on Nov 19, 2021

Investors

Ardian & 7 more

Ranked

13^th among 116 active competitors

Annual Revenue

€100M - €500M as on Dec 31, 2020

Employee Count

434 as on May 31, 2026

Similar Companies

Thrasio & 61 more

View Berlin Brands Group's full profile

Berlin Brands Group is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BERLIN BRANDS GROUP, INC CIN: 32065586375 , United States, Active		-	-	-
Berlin Brands Group Holding Gmbh CIN: HRB166352 , Germany, Active	Dec 31, 2004	€100M - €500M (As on Dec 31, 2020)	698 (As on Dec 31, 2020)

Berlin Brands Group has raised a total funding of $800M over 5 rounds. Its first funding round was on Jun 15, 2015. Its latest funding round was a PE round on Nov 19, 2021 for $100M. 1 investor participated in its latest round. Berlin Brands Group has 8 institutional investors.

Here is the list of recent funding rounds of Berlin Brands Group:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Nov 19, 2021	$100M	PE	$1.2B	2.2x	Ardian	-
Sep 01, 2021	$700M	PE	$1.2B	-	Bain Capital	Ardian
Sep 01, 2021	Undisclosed	Conventional Debt	-	-	-	-

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View details of Berlin Brands Group's funding rounds and investors

The founders of Berlin Brands Group is Natasha Singh.

Here are the details of Berlin Brands Group's key team members:

Natasha Singh: Brand Owner / Growth Strategy Manager of Berlin Brands Group.

Berlin Brands Group's Board of Directors

Berlin Brands Group's board has 1 active member. Peter Chaljawski is part of team.

Here is the list of Berlin Brands Group's board of directors:

Name	Type	Representing	Status	Duration
Peter Chaljawski	Team	-	Current	11y 3m
Katja Gogalla	Independent board member	-	Past	0y 1m
Randi Mette Selnes,	Independent board member	-	Past	0y 1m

View details of Berlin Brands Group's Founder profiles and Board Members

Berlin Brands Group's employee count trend

Berlin Brands Group has 434 employees as of May 26. Here is Berlin Brands Group's employee count trend over the years:

Employee count trend for Berlin Brands Group

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Top competitors of Berlin Brands Group include Thrasio, THG and Evenflow. Here is the list of Top 10 competitors of Berlin Brands Group, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Thrasio 2018, Walpole (United States), Series D	Platform acquiring Amazon FBA brands	$3.4B	Advent International, Oaktree Capital Management ... & 30 others	76/100
2nd	THG 2004, Manchester (United Kingdom), Public	Platform acquiring digital consumer brands	$723M	BlackRock, Sofina & 53 others	76/100
3rd	Evenflow 2021, Mumbai (India), Series A	Platform offering acquisition and scaling of e‑commerce businesses	$14.5M	100Unicorns, LetsVenture & 54 others	71/100
4th	TechStyle 2010, El Segundo (United States), Series C	Provider of membership commerce solutions for fashion businesses	$340M	Rho Capital Partners, Matrix & 26 others	70/100
5th	GlobalBees 2021, Delhi (India), Series B	Platform offering builder and scaler of direct-to-consumer brands	$210M	Premji Invest, FirstCry & 22 others	69/100
6th	GOAT Brand Labs 2021, Bengaluru (India), Series A	Provider of services for direct-to-consumer brand acquisition and scaling	$109M	Tiger Global Management, NB Ventures & 36 others	68/100
7th	Perch 2019, Boston (United States), Acquired	Provider of customer-centric e-commerce and product development	$906M	Spark Capital, SoftBank Vision Fund & 5 others	66/100
8th	Una Brands 2017, Singapore (Singapore), Series B	Operator of e-commerce brands in Asia	$115M	White Star Capital, Alpha JWC Ventures & 26 others	65/100
9th	UpScalio 2021, Gurugram (India), Series A	Online brand acquirer for e-commerce businesses	$57.5M	Presight Capital, GII & 37 others	62/100
10th	Heyday 2020, San Francisco (United States), Acquired	Acquirer and incubator of digital brands and e-commerce businesses	$800M	General Catalyst, The Raine Group & 9 others	61/100
13th	Berlin Brands Group 2005, Berlin (Germany), Late Stage	Brand of consumer products	$800M	Commerzbank, Bain Capital & 6 others	58/100