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Rare Beauty - About the company

Rare Beauty is an unfunded company based in El Segundo (United States), founded in 2001. It operates as an Internet-first brand offering makeup products. Rare Beauty has not raised any funding yet, with a current valuation of $*****. The company has 789 active competitors, including 47 funded and 39 that have exited. Its top competitors include companies like Glossier, E.L.F Cosmetics and Sugar Cosmetics.

Company Details

Social
X
Key Metrics
Founded Year
2001
Location
El Segundo, United States
Stage
Unfunded
Post Money Valuation
$***** as on Oct 15, 2025
Ranked
Employee Count
766 as on Aug 31, 2026
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Rare Beauty's funding and investors

Rare Beauty has not raised any funding rounds yet.

Rare Beauty's founders and board of directors

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Rare Beauty's employee count trend

Rare Beauty has 766 employees as of Aug 26. Here is Rare Beauty's employee count trend over the years:
Employee count trend for Rare Beauty
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Rare Beauty's Competitors and alternates

Top competitors of Rare Beauty include Glossier, E.L.F Cosmetics and Sugar Cosmetics. Here is the list of Top 10 competitors of Rare Beauty, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Glossier
Glossier
2005, New York City (United States), Series E
Internet first brand offering multicategory beauty products
$266M
69/100
2nd
Logo for E.L.F Cosmetics
E.L.F Cosmetics
2004, Oakland (United States), Public
Internet first brand offering multi category color cosmetics
-
66/100
3rd
Logo for Sugar Cosmetics
Sugar Cosmetics
2012, Mumbai (India), Series D
Platform offering cosmetic and personal care products
$112M
63/100
4th
Logo for Sol de Janeiro
Sol de Janeiro
2015, New York City (United States), Acquired
Brand of body care products
$14.6M
-
61/100
5th
Logo for PAT McGRATH LABS
PAT McGRATH LABS
2016, New York City (United States), Series B
Legendary makeup brand offering innovative cosmetics, collaborations, and artistry
$88M
59/100
6th
Logo for MERIT
MERIT
2021, Los Angeles (United States), Series A
Internet first brand offering eco-friendly beauty care products
$20M
56/100
7th
Logo for IL Makiage
IL Makiage
1972, New York City (United States), Series B
Internet first brand offering makeup products based on personal recommendation
$130M
55/100
8th
Logo for Drunk Elephant
Drunk Elephant
2012, Houston (United States), Acquired
Manufacturer of skincare, haircare, and body care products
$8.33M
55/100
9th
Logo for California Naturals
California Naturals
2023, Los Angeles (United States), Series B
Online brand offering natural hair and body care products
$40M
53/100
10th
Logo for Makeup By Mario
Makeup By Mario
2020, New York City (United States), Series C
Internet first brand offering multi-category cosmetics products
$40M
53/100
31st
Logo for Rare Beauty
Rare Beauty
2001, El Segundo (United States), Unfunded
Internet-first brand offering makeup products
-
-
45/100
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Rare Beauty's Investments and acquisitions

Rare Beauty has made no investments or acquisitions yet.

Reports related to Rare Beauty

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News related to Rare Beauty

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Media has covered Rare Beauty for a total of 5 events in the last 1 year, 2 of them have been about people movement and 1 about company updates.
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