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Scope3 - About the company

Scope3 is a series C company based in New York City (United States), founded in 2022 by Brian O Kelley, Brian O'Kelley, Anne Coghlan and Emma Etherington. It operates as a Developer of a protocol for agent to agent advertising infrastructure. Scope3 has raised $45M in funding from Google Ventures, with a current valuation of $*****. The company has 296 active competitors, including 36 funded and 48 that have exited. Its top competitors include companies like AppNexus, Quantcast and MediaMath.

Company Details

Developer of a protocol for agent to agent advertising infrastructure. This platform facilitates communication between automated buyer and seller agents to manage advertising campaigns. It enables organizations to coordinate investment across multiple media channels while maintaining brand standards and strategic objectives through an open architectural framework. The system integrates with various large language models and software interfaces to automate media planning, negotiation, and delivery reporting. By providing a unified connection point, the architecture allows for scalable cross-channel campaign execution and data-driven budget allocation without requiring manual intervention for individual ad placements.
Website
scope3.com
Social
X
Key Metrics
Founded Year
2022
Location
New York City, United States
Stage
Series C
Total Funding
$45M in 2 rounds
Latest Funding Round
Post Money Valuation
$***** as on Jan 01, 2023
Ranked
Employee Count
44 as on Sep 30, 2026
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Scope3's funding and investors

Scope3 has raised a total funding of $45M over 2 rounds. Its first funding round was on Oct 12, 2023. Its latest funding round was a Series C round on Oct 13, 2024 for $*****. 6 investors participated in its latest round. Scope3 has 7 institutional investors.

Here is the list of recent funding rounds of Scope3:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 13, 2024
3105802
Series C
7780075
8484131
8455645
4997091
Oct 12, 2023
6512022
Series B
6394617
1159986
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Scope3's founders and board of directors

Founder? Claim Profile
The founders of Scope3 are Brian O Kelley, Brian O'Kelley, Anne Coghlan and Emma Etherington. Brian O'Kelley and Brian O Kelley are the CEOs of Scope3.
Here are the details of Scope3's key team members:

Scope3's employee count trend

Scope3 has 44 employees as of Sep 26. Here is Scope3's employee count trend over the years:
Employee count trend for Scope3
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Scope3's Competitors and alternates

Top competitors of Scope3 include AppNexus, Quantcast and MediaMath. Here is the list of Top 10 competitors of Scope3, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for AppNexus
AppNexus
2007, New York City (United States), Acquired
Full Stack Programmatic Advertising Technology
$319M
78/100
2nd
Logo for Quantcast
Quantcast
2006, San Francisco (United States), Acquired
AI powered data management platform
$61.7M
72/100
3rd
Logo for MediaMath
MediaMath
2007, New York City (United States), Series D
Programmatic demand side platform
$500M
71/100
4th
Logo for The Trade Desk
The Trade Desk
2009, Ventura (United States), Public
Provider of a platform for data-driven, omnichannel advertising campaign management
$82.5M
70/100
5th
Logo for Viant
Viant
1999, Irvine (United States), Public
Provider of a demand-side platform for programmatic advertising solutions
$15.3M
67/100
6th
Logo for iPinYou
iPinYou
2008, Beijing (China), Series C
Cross-Screen Demand-Side Platform
$98M
66/100
7th
Logo for Turn
Turn
2004, Redwood City (United States), Acquired
Demand-side and data management platform
$160M
59/100
8th
Logo for Rocket Fuel
Rocket Fuel
2008, Redwood City (United States), Acquired
AI-based programmatic media-buying platform
$60M
58/100
9th
Logo for Publift
Publift
2015, Surry Hills (Australia), Acquired
Provides a cloud based sell side platform
-
-
56/100
10th
Logo for Scope3
Scope3
2022, New York City (United States), Series C
Developer of a protocol for agent to agent advertising infrastructure
$45M
56/100
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Scope3's Investments and acquisitions

Scope3 has made no investments or acquisitions yet.

Reports related to Scope3

Here is the latest report on Scope3's sector:

News related to Scope3

lockFilter this list
Media has covered Scope3 for a total of 2 events in the last 1 year, 1 of them has been about company updates and 1 about partnerships.
•
Scope3 founder: Be eternally curiousUKTN•Apr 04, 2025•Scope3
•
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