When was AB Tasty founded?

AB Tasty was founded in 2009 and raised its 1st funding round 5 years after it was founded.

Where is AB Tasty located?

AB Tasty is headquartered in New York City, United States.

Who is the current CEO of AB Tasty?

Alix Sagazan and Alix De Sagazan s of AB Tasty. Alix Sagazan has also founded 1 company.

How many employees does AB Tasty have?

As of May 31, 2026, the latest employee count at AB Tasty is 345.

Is AB Tasty a funded company?

AB Tasty is a funded company, having raised a total of $64M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Sep 23, 2014.

When was the latest funding round of AB Tasty?

AB Tasty's latest funding was a $***** Series C round on Jul 21, 2020, with participation from 5 investors. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $2.39B in funding in 2026 to date.

Where does AB Tasty rank among its competitors?

AB Tasty ranks 13th amongst 1459 active competitors, of which 163 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Wingify, which secured $150M in Mar, 2026.

Who are the top competitors of AB Tasty?

AB Tasty's top competitors include Zendesk, Genesys and Pendo. Among them, Wingify secured the most recent funding round in March, 2026.

AB Tasty - 2026 Company Profile, Team, Funding & Competitors

Company Details

AB Tasty is a SaaS-based A B content optimization solution. This software allows users to optimize the content of their website for better conversion on the basis of URL, geolocation, and others. Notable features include A B testing, split testing, multivariate tests, and funnel or multi pages tests through a visual and interactive editor. The platform measures in real time, the impact of these changes on the performance indicators. Clients include CDiscount, Bouygues Telecom, Allianz, Carrefour, Danone, Disneyland, Unicef, and Heineken.

Website: www.abtasty.com/
Social
Email ID: *****@abtasty.com
Phone Number: +1 **********

Key Metrics

Founded Year

2009

Location

New York City, United States

Stage

Acquired

Total Funding

$64M in 4 rounds

Latest Funding Round

Series C, Jul 21, 2020, $*****

Investors

Kima Ventures & 9 more

Ranked

13^th among 1459 active competitors

Employee Count

345 as on May 31, 2026

Investment & Acquisitions

Potions & 3 more

Similar Companies

Pendo & 1039 more

Exit Details

Acquired by Wingify (Jan 21, 2026)

View AB Tasty's full profile

AB Tasty got acquired by Wingify on Jan 21, 2026.

Click here to take a look at AB Tasty's acquisition in detail

AB Tasty has raised a total funding of $64M over 4 rounds. Its first funding round was on Sep 23, 2014. Its latest funding round was a Series C round on Jul 21, 2020 for $*****. 5 investors participated in its latest round. AB Tasty has 10 institutional investors.

Here is the list of recent funding rounds of AB Tasty:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 21, 2020	1276199	Series C	4442014	1921847	3979970	6924100
May 30, 2017	8899785	Series B	3732888	8492596	2303117	Omnes Capital & 1 more
Feb 29, 2016	5394798	Series A	2332737	2842247	Omnes Capital	Kima Ventures & 2 more

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View details of AB Tasty's funding rounds and investors

The founders of AB Tasty are Remi Aubert, Alix de Sagazan, Alix Sagazan and Alix De Sagazan. Alix Sagazan and Alix De Sagazan are the CEOs of AB Tasty.

Here are the details of AB Tasty's key team members:

Remi Aubert: Co-Founder of AB Tasty and founder of 1 other company. They are also an angel investor in 3 startups.
Contact Info: 1 email address
Alix de Sagazan: Founder of AB Tasty and founder of 1 other company.
Contact Info: 1 email address
Alix Sagazan: Co-Founder & CEO of AB Tasty.
Alix De Sagazan: Co-Founder & CEO of AB Tasty.

View details of AB Tasty's Founder profiles and Board Members

AB Tasty's employee count trend

AB Tasty has 345 employees as of May 26. Here is AB Tasty's employee count trend over the years:

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Top competitors of AB Tasty include Zendesk, Genesys and Pendo. Here is the list of Top 10 competitors of AB Tasty, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Zendesk 2007, San Francisco (United States), Acquired	Cloud based customer service and engagement platform for businesses	$89.1M	Redpoint Ventures, Veyo Partners & 21 others	84/100
2nd	Genesys 1990, Menlo Park (United States), Acquired	Provider of cloud-based platform for customer experience and workforce engagement	$2.98B	Hellman & Friedman, ServiceNow & 18 others	79/100
3rd	Pendo 2013, Raleigh (United States), Series F	Provider of a platform for product experience and analytics management	$468M	Sapphire Ventures, Meritech & 19 others	78/100
4th	Exotel 2011, Bengaluru (India), Series D	Provider of cloud-based communication platform offering AI-powered customer engagement solutions	$97.7M	A91 Partners, Steadview & 64 others	77/100
5th	Qualtrics 2002, Provo (United States), Acquired	Provider of experience management software facilitating customer, employee, and market research	$400M	Insight Partners, Accel & 9 others	77/100
6th	Nielsen 1923, United States, Acquired	Provider of audience measurement, data, and insights for media industries	-	Ardian, Greyrock Investments & 10 others	76/100
7th	Wingify 2009, Delhi (India), Acquired	Provider of software products for digital experience management	$150M	Everstone Capital, Pmark Capital Advisory ... & 12 others	75/100
8th	Contentsquare 2012, Paris (France), Series F	Provider of digital experience analytics software for monitoring user behavior	$1.21B	Highland Europe, SoftBank Vision Fund & 22 others	75/100
9th	Statsig 2021, Kirkland (United States), Acquired	Cloud based AB testing and feature management platform	$153M	Sequoia Capital, Iconiq Capital & 11 others	71/100
10th	Fullstory 2014, Atlanta (United States), Series D	Provider of behavioral data analytics platform with AI-driven insights and automations	$196M	Google Ventures, Salesforce Ventures & 7 others	71/100
13th	AB Tasty 2009, New York City (United States), Acquired	AB Testing based content optimization solution	$64M	Omnes Capital, Credit Mutuel Equity & 8 others	69/100

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AB Tasty has not made any investments yet. AB Tasty has made 4 acquisitions.

Here is the list of latest three $acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Oct 17, 2024	Acquisition	Potions	2018	Rouen (France)
Oct 06, 2022	Acquisition	Epoq	1994	Boxborough (United States)
Oct 05, 2022	Acquisition	epoq	2003	Ettlingen (Germany)