BuiltWith - About the company
BuiltWith is an unfunded company based in Manly (Australia), founded in 2007 by Andrew Rogers and Greg Harrison. It operates as a Website profiler tool, competitor intelligence tool and website optimizer.. BuiltWith has not raised any funding yet. The company has 3800 active competitors, including 258 funded and 157 that have exited. Its top competitors include companies like ZoomInfo, Apollo and Clay.
Company Details
BuiltWith is a website profiler, lead generation, competitive analysis and business intelligence tool providing technology adoption, e-commerce data and usage analytics for the internet. BuiltWith tracks widgets, analytics, frameworks, content management systems, advertisers, content delivery networks, web standards and web servers. Products include a sales intelligence, lead generation and market analysis tool for web technology, and an API for automating web technology request lookups. Also, provides weekly trends in internet web technology usage and global e-commerce sales trends. Offers subscription-based pricing model.
- Website
- builtwith.com
Key Metrics
Founded Year
2007
Location
Manly, Australia
Stage
Unfunded
Ranked
426th among 3800 active competitors
Employee Count
4 as on May 31, 2026
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BuiltWith's funding and investors
BuiltWith has not raised any funding rounds yet.
BuiltWith's founders and board of directors
Founder? Claim ProfileThe founders of BuiltWith are Andrew Rogers and Greg Harrison.
Here are the details of BuiltWith's key team members:
- Andrew Rogers: Co-Founder of BuiltWith.
- Greg Harrison: Founder of BuiltWith and founder of 3 other companies, gennit.com, twitlinks.com and ViewsOnYou.
View details of BuiltWith's Founder profiles and Board Members
BuiltWith's employee count trend
BuiltWith has 4 employees as of May 26. Here is BuiltWith's employee count trend over the years:
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BuiltWith's Competitors and alternates
Top competitors of BuiltWith include ZoomInfo, Apollo and Clay. Here is the list of Top 10 competitors of BuiltWith, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | ZoomInfo 2000, Vancouver (United States), Public | Contact database platform for businesses | $32M | 79/100 | |
2nd | Apollo 2015, San Francisco (United States), Series D | Provider of AI-driven B2B sales intelligence and engagement platform | $250M | 76/100 | |
3rd | Clay 2017, New York (United States), Series C | AI and cloud based lead management and contact dataset provider | $210M | 72/100 | |
4th | Dun & Bradstreet 1841, Jacksonville (United States), Acquired | Provider of financial analysis and risk assessment solutions | $100M | 71/100 | |
5th | Cognism 2016, London (United Kingdom), Series C | Platform offering lead generation software | $130M | 70/100 | |
6th | PriceHubble 2015, Zurich (Switzerland), Series B | SaaS-driven solution for analyzing and predicting the value of real estate investments | $34M | 70/100 | |
7th | Qualified 2018, San Francisco (United States), Acquired | Provider of conversational marketing platform | $163M | 68/100 | |
8th | Gushwork 2023, Lewes (United States), Seed | Developer of an AI-powered platform generating inbound leads from search | $11.1M | 66/100 | |
9th | Orum 2018, San Francisco (United States), Series B | AI based automated outbound calling for sales teams | $51M | 66/100 | |
10th | Warmly Tech 2018, San Francisco (United States), Series A | AI-powered pipeline acceleration solutions for B2B sales teams to identify and engage with ideal prospects | $19.1M | 66/100 | |
426th | Website profiler tool, competitor intelligence tool and website optimizer. | - | - | 32/100 |
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BuiltWith's Investments and acquisitions
BuiltWith has made no investments or acquisitions yet.
News related to BuiltWith
Media has covered BuiltWith for 1 event in last 1 year, It was about company updates.
•
Built In Launches AI-First Platform to Measure and Shape Employer ReputationPR Newswire•Oct 23, 2025•BuiltWith
•
Startup Starter Tools – 9 Must have Apps for Startups & SMEsIamWire•Oct 03, 2016•SME, Basecamp, PayPal, Google and 4 others
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