When was Kit founded?

Kit was founded in 2013 and raised its 1st funding round within a year of its incorporation.

Where is Kit located?

Kit is headquartered in San Francisco, United States.

How many employees does Kit have?

As of Sep 30, 2026, the latest employee count at Kit is 2.

Is Kit a funded company?

Kit is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on 2013.

When was the latest funding round of Kit?

Kit's latest funding was a $***** Seed round on 2013, with participation from 2 investors. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $3.24B in funding in 2026 to date.

Where does Kit rank among its competitors?

Kit ranks 839th amongst 4954 active competitors, of which 435 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was EliseAI, which secured $350M in Sep, 2026.

Who are the top competitors of Kit?

Kit's top competitors include Klaviyo, Rokt Technologies and Riskified. Among them, EliseAI secured the most recent funding round in September, 2026.

Kit - 2026 Company Profile, Team, Funding & Competitors

Kit is an acquired company based in San Francisco (United States), founded in 2013 by Michael Perry and Mike Taylor. It operates as a Chatbot sending suggestions via text to customers. Kit has raised an undisclosed amount in funding. The company has 4954 active competitors, including 435 funded and 249 that have exited. Its top competitors include companies like Klaviyo, Rokt Technologies and Riskified.

Company Details

Kit is a virtual marketing assistant for business owners with which they text back and forth from a connected phone to engage customers. Can be connected to Facebook and the e-commerce storefront to promote new products to Facebook fans. Features include Facebook ads,email marketing campaigns, business reports delivery, video ads etc.

Website: kitcrm.com
Social

Key Metrics

Founded Year

2013

Location

San Francisco, United States

Stage

Acquired

Latest Funding Round

Seed, 2013, $*****

Investors

Western Technology Investment & 3 more

Ranked

839^th among 4954 active competitors

Employee Count

2 as on Sep 30, 2026

Similar Companies

Klaviyo & 4093 more

Exit Details

Acquired by Shopify (Apr 13, 2016)

View Kit's full profile

Kit got acquired by Shopify on Apr 13, 2016.

Click here to take a look at Kit's acquisition in detail

Kit has raised funding over 1 round. Its latest funding round was a Seed round on 2013 for $*****. 2 investors participated in its latest round. Kit has 4 institutional investors.

Here is the list of recent funding rounds of Kit:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
2013	3069	Seed	4441	8868	4883	7575

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View details of Kit's funding rounds and investors

The founders of Kit are Michael Perry and Mike Taylor.

Here are the details of Kit's key team members:

Michael Perry: Founder of Kit and founder of 2 other companies, Maple and Gving. They are also an angel investor in 1 startup and serve on the board of 1 company.
Contact Info: 1 email address
Mike Taylor: CTO / Co-Founder of Kit and founder of 1 other company. They are also an angel investor in 1 startup.

View details of Kit's Founder profiles and Board Members

Kit's employee count trend

Kit has 2 employees as of Sep 26. Here is Kit's employee count trend over the years:

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Top competitors of Kit include Klaviyo, Rokt Technologies and Riskified. Here is the list of Top 10 competitors of Kit, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Klaviyo 2012, Boston (United States), Public	SaaS-based e-mail marketing software solutions for e-commerce businesses	$778M	Astral Capital, Summit Partners & 25 others	81/100
2nd	Rokt Technologies 2012, United States, Series E	Personalized marketing tools for e-commerce businesses	$488M	TDM Growth Partners, Moelis & Company & 21 others	74/100
3rd	Riskified 2013, New York City (United States), Public	AI-based payment fraud prevention solutions for e-commerce solution	$232M	Founder Collective, Genesis Partners & 22 others	74/100
4th	Decagon 2023, San Francisco (United States), Series D	AI-powered customer experience platform	$476M	Accel, Coatue & 27 others	73/100
5th	Sierra 2023, San Francisco (United States), Series E	A conversational AI platform that helps businesses to build customer experiences	$1.58B	Greenoaks, Benchmark & 9 others	73/100
6th	Respond.io 2016, Kuala Lumpur (Malaysia), Series B	Developer of software for managing customer conversations across messaging channels	$71.3M	Camber, Beyond Ventures & 9 others	72/100
7th	EliseAI 2017, New York City (United States), Series F	Offering conversational AI platforms	$742M	Andreessen Horowitz, Sapphire Ventures & 19 others	71/100
8th	Kapture 2011, Bengaluru (India), Series A	Provider of AI-powered platform for customer experience and support automation	$21.3M	Pleione Holdings, India Alternatives & 11 others	70/100
9th	Bango 1999, Cambridge (United Kingdom), Public	Provider of marketing solutions for e-commerce businesses	-	Origin Capital, ET Capital & 5 others	70/100
10th	Magnetic 2008, New York City (United States), Acquired	Search retargeting platform	$47.8M	Edison Partners, CRV & 14 others	70/100
839th	Kit 2013, San Francisco (United States), Acquired	Chatbot sending suggestions via text to customers	-	Western Technology Investment, Visionnaire Ventures ... & 2 others	29/100