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Wondrlab - About the company

Wondrlab is a seed company based in Mumbai (India), founded in 2020 by Amit Akali. It operates as a Provider of marketing and digital transformation solutions for businesses. Wondrlab has raised $14.9M in funding from investors like pi Ventures, Wildflower and Tanas Capital, with a current valuation of $*****. The company has 3089 active competitors, including 101 funded and 104 that have exited. Its top competitors include companies like HubSpot, Adobe and SEMrush.

Company Details

Provider of marketing and digital transformation solutions for businesses. It bridges the gap between digital marketing and business transformation through disruptive products and services. It leverages a deep understanding of human behavior and digital platforms to create immersive brand experiences and drive business growth. It provides brand strategy, creative services, digital marketing, influencer marketing, public relations, and technology solutions.
Social
X
Registered Address
A-601, Pinnacle Corporate Park, 6th Floor, BKC, Bandra (East), Adjacent to Trade Centre, Bandra(East), Mumbai, Bandra, Maharashtra, India, 400051
Key Metrics
Founded Year
2020
Location
Mumbai, India
Stage
Seed
Total Funding
$14.9M in 5 rounds
Latest Funding Round
Post Money Valuation
$***** as on Oct 03, 2025
Investors
Ranked
Annual Revenue
₹100 - ₹500 Cr as on Mar 31, 2025
Employee Count
158 as on Sep 30, 2026
Investment & Acquisitions
Similar Companies
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Wondrlab's funding and investors

Wondrlab has raised a total funding of $14.9M over 5 rounds. Its first funding round was on May 14, 2021. Its latest funding round was a Seed round on Jun 23, 2025 for $*****. 7 investors participated in its latest round. Wondrlab has 8 institutional investors and 19 angel investors.

Here is the list of recent funding rounds of Wondrlab:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jun 23, 2025
1245576
Seed
7788914
3185561
1096862
8094322
Jun 19, 2024
6596096
Seed
3735067
5845282
9027212
Jan 15, 2024
1039034
Angel
6206165
9126838
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Wondrlab's founders and board of directors

Founder? Claim Profile
The founders of Wondrlab is Amit Akali. Saurabh Varma is the CEO of Wondrlab.
Here are the details of Wondrlab's key team members:

Wondrlab's Board of Directors

Wondrlab's board has 2 active members. Saurabh Varma is part of team and Neera Varma is independent board member.
Here is the list of Wondrlab's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
6y 4m
Independent board member
-
Current
6y 4m

Wondrlab's employee count trend

Wondrlab has 158 employees as of Sep 26. Here is Wondrlab's employee count trend over the years:
Employee count trend for Wondrlab
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Wondrlab's Competitors and alternates

Top competitors of Wondrlab include HubSpot, Adobe and SEMrush. Here is the list of Top 10 competitors of Wondrlab, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for HubSpot
HubSpot
2005, Cambridge (United States), Public
Provider of a platform offering marketing, sales, and customer service software
$101M
87/100
2nd
Logo for Adobe
Adobe
1982, San Jose (United States), Public
AI powered marketing creative management and customer journey management platform
-
81/100
3rd
Logo for SEMrush
SEMrush
2008, Boston (United States), Acquired
Provider of tools for online visibility and marketing campaign management
$40M
78/100
4th
Logo for Zoho
Zoho
1996, Chennai (India), Unfunded
Provider of cloud-based business software suite for diverse operational requirements
-
-
76/100
5th
Logo for 6sense
6sense
2013, San Francisco (United States), Series E
AI based account-based marketing platform
$426M
73/100
6th
Logo for Netcore Cloud
Netcore Cloud
1998, Mumbai (India), Early Stage
Provider of an AI-powered platform for customer engagement and marketing
$4.89M
73/100
7th
Logo for Beacons AI
Beacons AI
2017, Stanford (United States), Series A
AI based marketing suite solution
$29.8M
72/100
8th
Logo for Sprinklr
Sprinklr
2009, New York City (United States), Public
Cloud based customer experience management software
$578M
70/100
9th
Logo for Meltwater
Meltwater
2001, San Francisco (United States), Acquired
Cloud based suite of marketing solutions
-
70/100
10th
Logo for LeadSquared
LeadSquared
2011, Bengaluru (India), Series C
Developer of a platform providing sales, marketing, field, and service solutions
$204M
69/100
13th
Logo for Wondrlab
Wondrlab
2020, Mumbai (India), Seed
Provider of marketing and digital transformation solutions for businesses
$14.9M
68/100
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Wondrlab's Latest cap tables and shareholding

Founders (largest shareholder) own 62.58%, Funds own 20.37%, Enterprises own 2.67% and Angels own 7.98%. The net worth of Wondrlab's founders is INR 484Cr as of Oct 03, 2025.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
62.58%
484Cr
5774841
5920033
5861268
4697299
76065
41952
12241
57719
38275
50859
Fund
20.37%
157Cr
6429279
8669457
7912479
4791752
2937712
1652680
3893449
4485358
1514204
8534910
8639619
7949778
9040970
1785597
5484803
5171975
Enterprise
2.67%
20.6Cr
13
77
91
56
Angel
7.98%
61.7Cr
2842987
5242938
1672320
4873076
4
5
2
3
8
3
0
0
0
0
0
0
Other People
3.21%
24.8Cr
629
716
288
129
ESOP Pool
3.20%
24.7Cr
117
780
710
469
Total
100.00%
773Cr
5181595
4549608
9370550
7213114
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Wondrlab's Shareholding

Wondrlab's Investments and acquisitions

Wondrlab has made 2 investments in companies including Carrot and Possible. Wondrlab has also acquired 6 companies including BigStep and OPA.
Here is the list of investments & acquisitions:lockFilter this list
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Jan 17, 2025
Acquisition
2008
Gurugram (India)
Sep 23, 2024
Acquisition
2020
Jan 16, 2024
Acquisition
2010
Warsaw (Poland)
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Reports related to Wondrlab

Here is the latest report on Wondrlab's sector:

News related to Wondrlab

lockFilter this list
Media has covered Wondrlab for a total of 5 events in the last 1 year, 3 of them have been about company updates.
•
Wondrlab acquires majority stake in BigStep TechnologiesBanyan NetFaqs•Jan 17, 2025•BigStep, Wondrlab
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FAQs about Wondrlab

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