Guuru - About the company
Guuru is a series A company based in Zurich (Switzerland), founded in 2015 by Tonio Meier and Benno Marbach. It operates as a GUURU offers authentic product insights & first-hand referrals from real, experienced customers at scale to build trust and boost AI-Search visibility.. Guuru has raised $8.54M in funding from Verve Ventures and Spark Invest. The company has 5763 active competitors, including 479 funded and 293 that have exited. Its top competitors include companies like RingCentral, Freshworks and Sinch.
Company Details
GUURU is a peer-powered eCommerce platform that turns your customer community and their expertise into real-time product advice and AI visible on-page content. Shoppers can chat directly with experienced customers for personal, first-hand recommendations when it matters most. GUURU then transforms conversations or targeted Q&A into structured, indexable “Community Content” that lives on your product pages. This makes your online store trustworthy for people and more discoverable for search engines and LLMs, helping your pages get mentioned and cited in AI answers. Behind the scenes, GUURU helps you identify and activate passionate customers, route questions, manage quality, and keep experts engaged with recognition and rewards (points, perks, or cash). Every answer is traceable to a real person who actually uses your products.
- Website
- www.guuru.com/en/
- Email ID
- *****@guuru.com
- Phone Number
- +41 **********
- Registered Address
- Rothusstrasse 21, 6331 Hünenberg, CH
Key Metrics
Founded Year
2015
Location
Zurich, Switzerland
Stage
Series A
Total Funding
$8.54M in 3 rounds
Latest Funding Round
Investors
Ranked
168th among 5763 active competitors
Employee Count
54 as on Aug 31, 2026
Legal entities associated with Guuru
Guuru is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
GUURU Solutions AG CIN: 1239362 , Switzerland, Active | Mar 01, 2024 | - | - | - |
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Guuru's funding and investors
Guuru has raised a total funding of $8.54M over 3 rounds. Its first funding round was on Jan 26, 2018. Its latest funding round was a Series A round on Nov 27, 2020 for $*****. 4 investors participated in its latest round. Guuru has 14 institutional investors.
Here is the list of recent funding rounds of Guuru:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Nov 27, 2020 | 7596001 | Series A | 1395387 | 3920125 | 9514525 | 3009656 |
Mar 07, 2019 | 1729994 | Series A | 2922282 | 2251204 | 8864703 | |
Jan 26, 2018 | 5774271 | Seed | 2912275 | 6704221 | 4526517 |
View details of Guuru's funding rounds and investors
Guuru's founders and board of directors
Founder? Claim ProfileHere are the details of Guuru's key team members:
- Tonio Meier: CEO & co-Founder of Guuru.
- Benno Marbach: Co-Founder of Guuru.
View details of Guuru's Founder profiles and Board Members
Guuru's employee count trend
Guuru has 54 employees as of Aug 26. Here is Guuru's employee count trend over the years:
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Guuru's Competitors and alternates
Top competitors of Guuru include RingCentral, Freshworks and Sinch. Here is the list of Top 10 competitors of Guuru, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | RingCentral 1999, Belmont (United States), Acquired | Cloud based platform offering unified communication solutions | $44M | 86/100 | |
2nd | Freshworks 2010, Chennai (India), Public | Provider of IT service management and customer support solutions | $400M | 84/100 | |
3rd | Provider of customer communications management platform | $12M | 80/100 | ||
4th | Genesys 1990, Menlo Park (United States), Acquired | Provider of cloud-based platform for customer experience and workforce engagement | $3B | 80/100 | |
5th | Zendesk 2007, San Francisco (United States), Acquired | Cloud based customer service and engagement platform for businesses | $89.1M | 79/100 | |
6th | Dialpad 2011, San Ramon (United States), Series F | Provider of AI-powered contact center and unified communications platform solutions | $476M | 79/100 | |
7th | Aircall 2014, New York (United States), Series D | Provider of cloud-based platform for business communication and customer engagement | $226M | 78/100 | |
8th | Provider of cloud-based communication platform offering AI-powered customer engagement solutions | $97.7M | 77/100 | ||
9th | Intercom 2011, San Francisco (United States), Series D | Provider of a customer service and support platform offering AI-powered solutions for managing customer interactions | $242M | 76/100 | |
10th | Five9 2001, San Ramon (United States), Acquired | Provider of cloud contact center software with AI and automation | $84.1M | 75/100 | |
168th | Guuru 2015, Zurich (Switzerland), Series A | GUURU offers authentic product insights & first-hand referrals from real, experienced customers at scale to build trust and boost AI-Search visibility. | $8.54M | 50/100 |
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Guuru's Investments and acquisitions
Guuru has made no investments or acquisitions yet.
Reports related to Guuru
Here is the latest report on Guuru's sector:
News related to Guuru
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Guuru Raises $5M in Series A Extension FundingFinSMEs•Nov 27, 2020•Guuru, Spark Invest, Investiere, Post and 1 other
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